Some bulls buck. Some bulls build legacy. But only a few are a ray of dominant sunshine, the kind that beams into your eye with vengeance but still warms your face.
Cool Whip was that rare light. From the moment he stepped into the arena, he brought with him a force few could match. He was a fan favorite, a rider’s riddle, and a living legend whose spirit now rests high above, watching over the men he bucked off and the memories he left behind.
He was as sweet as his name and as fierce as any bull alive.
By the numbers, Cool Whip’s legacy is etched in the record books. Forty-eight consecutive buckoffs. Nine outs scoring 46 points or higher. Four world champions, countless contenders, including at the time world No. 1 Brady Fielder, left in the dust. From 2022 until last year, no one could touch him.
At the 2024 PBR World Finals, Cool Whip carved his name in history by tossing Claudio Montanha Jr. in just 1.18 seconds, surpassing The Bushwacker’s previous record of 42 straight buckoffs. A new bar was set.
And even then, he kept going.
Not since Joao Ricardo Vieira managed a qualified ride aboard him in Tulsa had anyone solved the puzzle. It would take nearly three years and the very best of Sandro Batista, who finally made the whistle for 89.75 points in Sacramento last February, to bring the historic streak to a close.
“This bull is hard to get by, and Sandro had an answer for everything he was dishing out today,” 2016 World Champion Cooper Davis said after the out. “You can’t expect a guy to put out more effort, either.”
Still, the streak stands in PBR’s history books, and while Magic Potion may have been the one to finally break it, Cool Whip will forever be the one who raised the Bushwacker bar.
He didn’t do it with flash or fury. He did it with a go-to-work mentality: deliberate, athletic and consistent. He was the bull that other bulls looked up to in the back pens and the one riders looked down on from his back, praying for eight seconds.
And outside the arena, he was even more unforgettable.
Cool Whip was a big dog. He loved scratches behind the ears, adored children, and his favorite lullaby was “You Are My Sunshine,” softly sung by previous co-owner Staci Addison before every out.
She called him “Sweetie Pie.” “Big Boy.” “Stud Muffin.” She showed him game tape to build his confidence and told him before every event, “You’re a gentleman.”
And then he’d go out and buck like a wrecking ball, because even big dogs have teeth.
“I’ve always said that Cool Whip has more heart than any bull I’ve ever known,” Addison said. “And he has consistently and continually found a way to stay relevant.”
But on a ranch in Oklahoma, far from the bright lights, the world lost a little sunshine.
Cool Whip’s final chapter unfolded last week in the beautiful fields of Oklahoma. As PBR CEO Sean Gleason shared on Facebook, “The PBR family is deeply saddened to share the passing of Cool Whip, one of the most famous and beloved bulls in PBR history. Earlier this week, at owner H.D. Page’s ranch, Cool Whip died following an altercation with several younger bulls, something that happens in nature among herd animals. During the same tragic occurrence, H.D. Page, true to who he is, stepped in to protect his animals. He was hooked by Cool Whip, completely out of character for a bull notably playful outside the arena, and severely injured,” suffering a fractured sternum, broken ribs, a broken jaw and ankle injuries.
Page was airlifted to OU Medical Center with serious injuries. He is now home, beginning a long road to recovery.
Cool Whip was not as lucky.
The loss leaves a bull-sized hole, not only in Oklahoma but in the hearts of everyone who ever watched him buck, scratched his ears or whispered a prayer from his back.
But even as that sunshine fades, the warmth of his brightest days lingers in the moments and memories he left behind.
And for the ones who had to climb down onto his back and try their luck, the memories run even deeper, a blur of adrenaline and utmost respect.
“I don’t think I had a combined 8 seconds between all the times I got on him,” said Clay Guiton, smiling at the memory of his own battles with Cool Whip. But even more vivid in his mind was a moment from Tacoma in 2025, one of the only times anyone ever made the whistle.
“Hudson Bolton rode him. It was probably one of the coolest things I’ve ever seen,” Guiton said. “We all threw our hats, and that was pretty cool. I jumped in the arena.”
That moment in Tacoma, where Bolton became only the second rider after his streak to make the whistle on Cool Whip, stands frozen in time.
“I already had my bag packed,” Bolton said. “They asked me if I wanted to get on and I said, ‘Hell yeah.’ I had like 10 minutes to get ready. I felt like I was tied to a freaking semi truck”
John Crimber sprinted from the locker room to watch the heavy weight battle.
“As soon as I got up there, the gate opened,” Crimber said. “I threw my hat from the steps. That was the coolest moment ever.”
Moments like that don’t happen often, and they’re what define the bond between rider and bull at the highest level. In Tacoma, Hudson Bolton’s ride wasn’t just a personal triumph, it was a shared athletic achievement with Cool Whip, a bull that demanded a rider’s best and gave it back tenfold. When Clay Guiton, John Crimber and others rallied to celebrate that eight-second win, it wasn’t just for their buddy Bolton. It was for their teammate, Cool Whip, the four-legged phenom who made greatness possible. Crimber’s notorious hat tosses. The yelling and celebration as if they had just won their own world title.
These young athletes will go on to ride many bulls in many arenas, but that memory with a legendary bull will remain a moment they will remember for their entire careers.
His sunshine won’t be replaced. It will be remembered.
In the game film Addison would play for Cool Whip. In every cowboy who drew him, rode him or fell just short. In the fans who didn’t need to know a thing about bull riding to love the giant marshmallow looking bull with the sweet name and record-breaking bite.
And in the locker room, as the cowboys swapped stories about Cool Whip, the outs, the moments, the magic, the conversation always found its way back to H.D. Page, with years of handshakes, practice bulls and advice being the main subjects.
They spoke about the kind of man who treated his animals like family, who gave everything he had to the ones in his care, and who would do anything for anybody without hesitation. A true cowboy in every sense of the word.
As they honor the legacy of a legendary bull, they’re also pulling for the man who loved him like family, wishing H.D. Page strength and a speedy recovery.
For those who want to stand with him the same way he has always stood with others, support is being gathered at GoFundMe.com/f/hd-page-bucking-bull-legend.
Because when a legend like Cool Whip is gone, the memories and the people who made them carry the sunshine forward, and somewhere above the chutes, that same ray of sunshine is still kicking up dirt.
Photo courtesy of Bull Stock Media