LAREDO, Texas – For the second consecutive season, the PBR’s (Professional Bull Riders) Pendleton Whisky Velocity Tour will buck into Sames Auto Arena in Laredo, Texas, for Michelob ULTRA PBR Laredo on January 31 and February 1.

For two nights only, some of the best bull riders in the world will duel with some of the rankest bovine competitors bred to buck in a must-see showdown that is only coming to town once in 2025.

Ederson Santos (Ilha Solteira, Brazil) won his first career PBR event title last year in Laredo, going a perfect 3-for-3.

The 36-year-old topped Lefty (Dana White/DD Bucking Bulls) for 81 points in the opening round before surging into the championship round by riding Not Yet (Obernagel/Sho-Me Rodeo) for 86 points.

Santos then overtook the event lead when he delivered what proved to be the event-winning ride in the championship round, teaming with Cooter Brown (Cash Money Bucking Bulls) for an event-high 88 points.

Michelob ULTRA PBR Laredo is the eleventh event of the season. In 2024, the Velocity Tour hosted more than 356,000 fans, setting 16 event attendance records, while selling out 20 event days.

The bull riding action at Sames Auto Arena begins at 8 p.m. CST on Friday, January 31, and 7 p.m. CST on Saturday, February 1.

Forty (40) bull riders will get on one bull in Round 1. Round 2 on Saturday evening will feature the Top 36 riders from Round 1; the riders’ individual two-round scores will then be totaled, with the Top 10 advancing to the championship round for one more out and a chance at the event title.

Tickets for the two-day event are available on Ticketmaster on Thursday, October 10, at 10:00 a.m. CDT and start at $15, taxes and fees not included. Tickets can be purchased at Ticketmaster.com, at PBR.com or by calling PBR customer service at 1-800-732-1727. Tickets are also available at the Sames Auto Arena Box Office.

PBR VIP Elite Seats are available starting at $180 for avid fans who want an exclusive VIP experience while enjoying some of the world’s best bull riders. These tickets offer the best seats in the venue, a pre-show photo experience on the dirt, a commemorative VIP wristband and a personal on-site concierge at the PBRewards Booth on the concourse.

Photo courtesy of Andre Silva/Bull Stock Media