PUEBLO, Colo. - The Professional Bull Riders announced that fans
will be able to watch four of the next five PBR Built Ford Tough
Series events live on YouTube at the Professional Bull Riders
Channel.
The first broadcast will be Round 1 from the Built Ford Tough
Invitational presented by Super Duty at Bankers Life Fieldhouse in
Indianapolis at 8 p.m. ET on Saturday, April 14. First-round action
from the Mohegan Sun Invitational presented by Cooper Tires in
Uncasville, Conn., will be broadcast at 8 p.m. ET on Friday, April
27. The first day of competition in the Stanley Tools and Security
Invitational at Rimrock Arena in Billings, Mont., will be broadcast
on Friday, May 4, at 8 p.m. MT, while Round 1 from Idaho will be
broadcast at 7 p.m. MT on Saturday, May 12.
Bankers Life Fieldhouse in Indianapolis, home of the 2012
Built Ford Tough Invitational presented by Super Duty.
The YouTube broadcasts supplement coverage provided by CBS, CBS
Sports Network, NBC, and NBC Sports Network. CBS Sports Network is
the primary television partner of the PBR, broadcasting more than
60 hours of live-event programming. CBS Sports Network will
broadcast 30 event dates in 2012, including two days from the PBR
Built Ford Tough World Finals, while the CBS Television Network
broadcasts an additional eight.
Mohegan Sun in Uncasville, Conn., host of the Mohegan Sun
Invitational presented by Cooper Tires.
NBC Sports Network broadcasts more than 30 hours of live-event
programming with 13 regular-season broadcasts, and two performances
at the World Finals. NBC is broadcasting four regular-season
events, and will again broadcast Championship Sunday from the World
Finals on Oct. 28.
The YouTube live stream broadcasts are HD-quality video, and
supplement the television broadcasts on CBS Sports Network, CBS,
NBC Sports Network, and NBC. The video will also be recorded, and
available on the Professional Bull Riders YouTube Channel.
The Stanley Tools and Security Invitational will be held at
the Metrapark Rimrock Arena in Billings, Mont.
YouTube has 3 billion views per day, and more than 800 million
global visitors each month. The Internet powerhouse is available on
350 million devices with more than 400 million mobile views each
day.
In addition to live-event streaming, the PBR provides original
programming, including features, interviews and highlights, to its
YouTube channel while also encouraging fans to publish their own
content.
The PBR returns to the Gem State for the Boise
Invitational.
PBR began producing its own broadcasts in 2011 and has seen an
increase in 18-34 viewers attributable largely to changes in how
the sport is presented. BFTS telecasts are produced for the PBR
under a multi-year agreement with David Neal Productions, a Los
Angeles-based production company led by 34-time Emmy® Award winner
and Peabody Award winner David Neal, who serves as
executive producer and creative lead.
The PBR has 37 international broadcast partners in 114
territories, and is available in half a billion households.