“PBR’s business relies heavily on trailers, whether it’s hauling production equipment or bulls across the country,” said Sean Gleason, Chief Operating Officer (COO) of the PBR. “Trailer quality, functionality, and durability are critical, and Big Tex provides just what we need. They’re the No. 1 name in trailers, period.”

“We’re proud to continue our association with the PBR – the Toughest Sport on Earth!” said Ricky Baker, President and CEO of Big Tex Trailers. “As a PBR sponsor, we’ve seen first-hand the positive impact the sport has on its bull riders, contractors, sponsors, and millions of spectators of all ages and backgrounds. We believe that the PBR and the sport of bull riding connect perfectly with the mission of physical toughness that Big Tex and CM provide in each and every one of our trailers.  We are incredibly honored to be named as the ‘Official Trailer of the PBR’ and are proud to display this coveted title on our trailers.”

Randy Domino, Fleet Sales Manager at Big Tex Trailers, agrees. “Big Tex Trailers strongly considers our association with the PBR to be a great asset to our company.  We’re very excited that the relationship we have built with the PBR will continue in such a positive way.  Big Tex, along with our partner, CM Trailers, feels that the PBR is a great fit for our trailers.  We are extremely honored to be a part of the PBR family.”

As a part of the “Race for the Trailers Promotion,” Big Tex Trailers will present one $15,000 Trailer voucher to each Stock Contractor who wins one of the following awards at the Built Ford Tough World Finals Awards Banquet: Stock Contractor of the Year, World Champion Bull, Bull of the World Finals, and High Money Go Round World Champion Bull. 

Along with the “Race for the Trailers Promotion” and increased exposure at all future Built Ford Tough Series (BFTS) events, Big Tex Trailers will also be the local sponsor for the Ty Murray Invitational in Albuquerque, New Mexico.

For more information on the PBR’s partnership with Big Tex, please visit www.pbrnow.com or contact the Professional Bull Riders at 719.242.2800.

All roads are leading to Las Vegas and you don’t want to miss out on any of the action at the 2009 Built Ford Tough World Finals in Las Vegas, Nev.  The world-class event will take place on Oct. 30-Nov 1 and Nov. 5-8 at the Thomas & Mack Center---get your tickets NOW at 866.PBR.SHOW or unlvtickets.com!

Log on to www.pbr.tv, the official online network of the Professional Bull Riders. Get a total re-cap of the weekend’s event with the newly launched 20 minute highlight show “pbr.tv Extra” , browse video clips of the best rides and wrecks from each event, listen to behind the scenes interviews, watch the latest PBR news on the “pbr.tv Show”, plus much more. Pbr.tv is your one source for PBR video online!

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About the Professional Bull Riders, Inc. (PBR):
PBR attracts over 1.7 million live attendees each year with its multi-tiered event structure which includes the prestigious Built Ford Tough Series, the Copenhagen Bull Riding Challenger Tour, the Enterprise Rent-A-Car Tour, and the Discovery Tour, designed specifically for entry level contestants.  With over 450 hours of prime time programming annually and a viewership of 100 million, PBR ranks among the most prolific sports on air and broadcasts on FOX, NBC, VERSUS, and on a host of foreign networks across the globe.  The PBR is headquartered in Pueblo, Colo., with additional offices in Australia, Brazil, Canada, and Mexico, and prides itself in its 1,000 plus stock contractor relationships and over 1,200 PBR bull riders competing in more than 300 PBR sanctioned competitions across the five countries. 

For more on the PBR, please visit www.pbrnow.com, www.teampbr.com, www.pbr.tv, www.myspace.com/teampbr, twitter.com/teampbr, www.facebook.com/TeamPBR, or www.pbrnow.com/worldfinals/. 

About Big Tex:
Founded in 1983, Big Tex Trailers is the leading utility trailer manufacturing company in the United States, has a work force of over 600 employees and has manufacturing facilities located in Texas, Oklahoma, Georgia and Idaho.  Big Tex is one of the top selling utility trailers largely due to its dealer network.  The 400-plus independent Big Tex dealers represent the most diverse line of standard and custom utility trailers available and have provided them to governments, consumers, and industry throughout the country.    Other members of the Big Tex corporate family include CM Trailers and S&H Trailers, one of the nation’s largest producers of horse, stock, cargo, utility and aluminum trailers; Circle J Trailers, producer of horse and stock trailers; CM Truck Beds; and TexTrail, Inc., a wholesale trailer parts and towing equipment distribution company.  Additional information about Big Tex is available at www.bigtextrailers.com