As was announced during the World Finals, it appeared as if Lucky Strike had dominated the World Finals bucking bull roster to earn the award. However, closer inspection revealed a disparity of one tenth of one point, which will result in Scene of the Crash being named co-champion. Each stock contractor, David Bailey Rodeo Company and Frontier, Teague, and Ron White, will receive $12,500 in bonus money and a Big Tex Trailer on behalf of their bull’s outstanding performance. A Gist trophy buckle will also be duplicated in order for each stock contractor to receive equal rewards. The Bull of the World Finals is annually determined according to points awarded by the World Finals judging staff.

Incidentally, Scene of the Crash also finished among the top five for the coveted title of 2006 Mikel Moreno PBR World Champion Bull. Scene of the Crash was ridden once during 2006 by Reserve World Champion Guilherme Marchi (Leme, Sao Paulo, Brazil) for $90,000 during Mossy Oak Shoot Out round action of the Greensboro Built Ford Tough Series event in September.

About PBR:
More than 100 million viewers tune in each year to the PBR on FOX, NBC, VERSUS and on a host of foreign networks across the globe. With approximately 500 hours of prime time programming annually PBR ranks among the most prolific sports on air, in addition to attracting over one and one half million live event attendees each year with its multi-tiered event structure which includes the marquee Built Ford Tough Series presented by Wrangler, the U.S. Smokeless Tobacco Company Challenger Tour, the Enterprise Rent-A-Car Tour, and the Discovery Tour, designed specifically for entry level contestants. The PBR's governing board of directors is comprised of renowned bull riders who have developed the event into a stand alone sport which is experiencing unprecedented growth in global popularity. The PBR is headquartered in Colorado Springs, Colo., and has over 1,200 PBR bull riders compete in more than 300 PBR sanctioned competitions in the United States, Australia, Brazil, Canada, and Mexico.

For additional information on the Professional Bull Riders, Inc., please visit www.pbrnow.com or call 719.471.3008.