1994 and 2001 PBR World Champion Adriano Moraes (Sao Paulo, Brazil) continues to dominate the BFTS standings and leads his closest competitor, Mike Lee (Alvord, Texas) by 1,768 points. Meanwhile, rookie sensation Zack Brown (Chino Hills, Calif.) has been on a hot streak, capturing event title honors the past two consecutive weekends in Reno, Nev. and Laughlin, Nev. Brown has earned an impressive $97,307 this season, which puts him $46,903 ahead in the Rookie of the Year race.
Over 100 million viewers tune in each year to the PBR on NBC, OLN, and in Spanish on Telemundo. With over 450 hours of prime time programming annually PBR ranks among the most prolific sports on air, in addition to attracting over one million live event attendees each year with its multi-tiered event structure which includes the marquee Built Ford Tough Series presented by Wrangler, the U.S. Smokeless Tobacco Company Challenger Tour, and the Humps N Horns Tour, designed specifically for entry level contestants. The PBR's governing board of directors is comprised of renowned bull riders who have developed the event into a stand alone sport which is experiencing unprecedented growth in global popularity. The PBR is headquartered in Colorado Springs, Colo., and has over 600 athletes competing in more than 100 PBR sanctioned competitions.