Brown set the pace during preliminary go round action with a blistering 90 point score aboard Jack Simmons' Desert Storm, which he followed up with 82 points in the second and subsequent go round for a solid two round total of 172 points and a spot in the Built Ford Tough Championship Round. Sparks flew during the final round of competition and after an 89 point performance aboard Jack Simmons' Red Alert, a bull that he described as "very strong, requiring a lot of work," Brown took the lead against the biggest names in bull riding with his cumulative score of 261 points on three bulls. After Justin McBride (Elk City, Okla.) fell short of the eight second mark at 7.4 on the clock and two-time PBR World Champion Adriano Moraes (Cachoeira Pualista, Sao Paulo Brazil) bucked off in a heartbreaking 7.9 seconds, the rookie was challenged by Mike Lee (Alvord, Texas) who posted an 88 point score and came up a scant half-point shy of earning the event title with an aggregate of 260.5 on three bulls. Lee's strong showing enabled him to pass McBride in the BFTS point standings in the race for the world title. Lee trails PBR powerhouse and current world standings leader, Moraes, by 1,378 points.

As selected by the event judges, the top bull honors were awarded to Flying U Rodeo's Reindeer Dippin', while second place went to Panda owned by Munson Cattle Company.

PBR commentary during the Outdoor Life Network's (OLN) broadcast of the BULLNANZA-Reno is brought to fans by the capable team of Leah Garcia, Brett Haber, Ty Murray, and Justin McKee. Over 100 million viewers tune in each year to the PBR on NBC, OLN and in Spanish on Telemundo. With over 450 hours of prime time programming annually PBR ranks among the most prolific sports on air, in addition to attracting over one million live event attendees each year with its multi-tiered event structure. The PBR's founding members and governing board of directors is comprised of celebrated bull riders of the past and present who have developed bull riding into a stand alone sport which is experiencing unprecedented growth in global popularity. The PBR is headquartered in Colorado Springs, Colo., and has over 600 athletes competing in more than 100 PBR sanctioned competitions.

For more information please contact Bonnie Wheatley, PR Department at 719.471.3008, ext. 3134 or visit www.pbrnow.com.

BEHIND THE CHUTES:

Mossy Oak Shoot Out: The prestigious Mossy Oak Shoot Out went unclaimed when Zack Brown failed in his attempt to cover Flying U Rodeo Company's Reindeer Dippin'. Consequently the bonus money increases to $40,000 for the next weekend's Laughlin Invitational.

Enterprise Ride with the Best Bonus: As the BULLNANZA-Oklahoma City event champion, Brendon Clark (Morpeth, New South Wales, Australia) was eligible for the "Enterprise Ride with the Best" $5,000 go round bonuses. Clark failed to earn the incentive in his first go round attempt, however rebounded to capture the $5,000 second go round incentive.

As the BULLNANZA-Reno event champion, Zack Brown is eligible for the "Enterprise Ride with the Best" bonus at the Laughlin Invitational. If Brown successfully covers either of his preliminary go round bulls, he will earn an additional $5,000 per ride sponsored by Enterprise Rent-A-Car.

Ford Truck Moment of Truth Bonus: Mike Lee (Alvord, Texas) led the event going into the Built Ford Tough Championship Round, however did not successfully capture the over-all event championship and consequently the substantial Ford Truck Moment of Truth bonus grows to $15,000.

Bud Light Short Go Top Qualifiers Bonus: Mike Lee (Alvord, Texas) received the Bud Light Short Go top qualifier award since he advanced to the Built Ford Tough Championship Round in the top spot and participates in the program by wearing the Bud Light patch.

INJURY REPORT:

Jody Newberry (Ada, Okla.) ' Sustained a broken rib and bruised riding arm, competing.

Mike Lee (Alvord, Texas) ' Sprained shoulder on riding arm, competed in final round.

Cody Hart (Gainesville, Texas) ' Broken arm above left elbow (free arm), not competing.

Jim Sharp (Stephenville, Texas) ' Sustained concussion and was unable to compete in the championship round, probable for Laughlin.

BULLNANZA-Reno Event Results:

FIRST ROUND: 1) Zack Brown (Chino Hills, Calif.) 90 points on Jack Simmons' Desert Storm, $2,730; 2/3) Mike White (Dekalb, Texas) 88 points on Jack Simmons' Red Alert, $1,560; 2/3) Cody Hart (Gainesville, Texas) 88 points on Mike Solomon's Night Train, $1,560; 4) Jim Sharp (Stephenville, Texas) 87.5 points on Salt River Rodeo Bulls' Black Hawk, $780;

SECOND ROUND: 1) Rob Bell (Water Valley, Alberta, Canada) 87 points on Flying U Rodeo's Diamond Cutter, $2,730; 2) Jason Bennett (Honeygrove, Texas) 86.5 points on Salt River Rodeo Bulls' Forty Below, $1,950; 3) Mike Lee (Alvord, Texas) 86 points on Flying U Rodeo's Carissa Plains, $1,170; 4/5) Gilbert Carrillo (Stephenville, Texas) 85.5 points on Ronnie Roach Bucking Bulls' Back Draft, $624; 4/5) Mike Collins (Haskell, Okla.) 85.5 points on Gene Owen Bucking Bulls' Iceman, $624;

BUILT FORD TOUGH CHAMPIONSHIP ROUND: 1) Zack Brown (Chino Hills, Calif.) 89 points on Jack Simmons' Red Alert, $2,730; 2/3) Mike Lee (Alvord, Texas) 88 points on Gene Owen Bucking Bulls' Spinner Bait, $1,560; 2/3) Rob Bell (Water Valley, Alberta, Canada) 88 points on Salt River Rodeo Bulls' Black Hawk, $1,560; 4) Greg Potter (Queensland, Australia) 87.5 points on Salt River Rodeo Bulls' Geronimo;

OVERALL EVENT STANDINGS: 1) Zack Brown (Chino Hills, Calif.) 261 points, $30,100; 2) Mike Lee (Alvord, Texas) 260.5 points, $17,546; 3) Mike White (Dekalb, Texas) 259.5 points, $10,136; 4) Greg Potter (Queensland, Australia) 258.5 points, $5,496;

BUILT FORD TOUGH SERIES POINT STANDINGS: 1) Adriano Moraes (Cachoeira Pualista, Sao Paulo Brazil) 8,314 points; 2) Mike Lee (Alvord, Texas) 6,936 points; 3) Justin McBride (Elk City, Okla.) 6,830.5 points; 4) Mike White (De Kalb, Texas) 5,226 points; 5) Brendon Clark (Morpeth, New South Wales, Australia) 4,758.5 points; 6) Ross Coleman (Redmond, Ore.) 4,746 points; 7) Greg Potter (Queensland, Australia) 4,551 points; 8) Mike Collins (Haskell, Okla.) 4,520.5 points; 9) Jody Newberry (Ada, Okla.) 4,436 points; 10) Rob Bell (Water Valley, Albert, Canada) 4,193 points.