PUEBLO, Colo. – As PBR (Professional Bull Riders) prepares for an exciting stretch run to crown a new World Champion, fans are now being offered access to the best seats at T-Mobile Arena for the 2017 PBR Built Ford Tough World Finals.
Beginning at 5 p.m. PT on Monday, July 24 fans can purchase tickets to get up close and personal with the toughest cowboys and rankest bucking bulls in the world along with an impressive entertainment lineup for any day they choose during the five-day battle to award the coveted PBR gold buckle and $1 million bonus. Lower-bowl seating is now available to get fans even closer to the action as the dirt flies.
Single-day ticket prices for the 2017 World Finals range from $36 to $1,000.
Each rider will ride one bull per night during Rounds 1-5 from Wednesday, November 1 through Sunday, November 5. Scores from the five rides will then be combined, and the Top 15 riders will advance to the Built Ford Tough Championship Round following the completion of Round 5 on Sunday. The rider with the highest total score for the six rounds will earn the PBR Built Ford Tough World Finals event title and $300,000.
After five days of competition, the bull rider who has earned the most PBR world standings points during the 2017 season will be crowned the 2017 PBR World Champion. The winner will receive the coveted $10,000 World Championship belt buckle and a $1 million bonus.
PBR will be announcing its full World Finals music lineup soon. For its inaugural event at the brand-new T-Mobile Arena, PBR’s 2016 Built Ford Tough World Finals featured an all-star entertainment lineup to celebrate the week. Headliners like Steven Tyler, Rick Springfield and more rocked the arena while other musicians like Dustin Lynch, Lita Ford and Colt Ford turned up the volume on the Toshiba Plaza pre-party stage as fans arrived.
As the road to the PBR World Finals resumes in Tulsa, Oklahoma, on Aug. 12-13, there are many compelling storylines for fans to follow over the final 10 regular-season events. A host of cowboys is in the mix to be the 2017 World Champion. They include: world leader Eduardo Aparecido, attempting to win his first gold buckle and become the sixth different Brazilian PBR World Champion; fellow Brazilian Kaique Pacheco, also seeking his first title; 2016 Rookie of the Year Jess Lockwood, coming off a strong summer and eager to make history as the youngest World Champion; and defending PBR World Champion Cooper Davis, looking to put together a second-half run that allows him to join Silvano Alves as only riders in PBR history to win back-to-back world titles.
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